A beautifully executed meeting isn’t necessarily a successful meeting. Strategic meeting planning starts by deciding what the meeting needs to
Your meeting is an investment. Strategic Events explores how to design meetings and conferences with purpose—connecting organizational goals, stakeholder needs, event investment, and measurable results.
Ellen works at the intersection of certification ecosystems, strategic event design, and professional education.
Through consulting, event leadership, and teaching, she helps organizations create meaningful learning experiences that drive engagement, professional growth, and long-term revenue.
Event Solutions Academy
Ellen is the founder of the Event Solutions Academy, a training program that prepares event professionals to earn the Certified Meeting Professional (CMP) designation. She has taught more than 2,000 professionals worldwide, helping them advance their careers and elevate the standards of the meetings and events industry.
